Client Objective
A fierce mission. A products and services company focused on eye treatment and care was on a mission to cure corneal blindness by 2040. They aimed to scale their technological infrastructure and sunset legacy systems that got in the way of their customer experience.
Unique Challenge
A jungle of old processes. Their current legacy technology had a cumbersome process that required manual review and confirmation before fulfillment. Streaming and digitalizing this process was critical because their products contained live human tissue which meant they had a very short shelf life. There was no room for anything but agility and speed.
Bespoke Solution
Fearless and flawless. The Unify team delivered a scalable solution utilizing Salesforce Experience Cloud and Service Cloud that not only guided customers through an intuitive user interface for purchasing products and services but also enabled employees to manage tissue inventory and products all within a single system. The Unifiers also spearheaded the release management process, optimizing procedures and training key support personnel on tools and techniques for smooth production deployments.
Proven Impact
Cheetah-fast user experience. Customers can now order products and services through a guided wizard cutting down on order-related problems.
The new order portal is fully ‘customer aware’ – knowing who is placing the order, what products are relevant, and what surgeons and treatment facilities the customer is related to. The client’s labs and distribution teams are empowered with a centralized system that’s built to move fast and increases their ability to focus on the customer.
To learn more about Unify’s proven impact and custom solutions, contact us today.